Blog #3: Identifying Good Prospects
Discarding Bad Ones

(There are no InsMark presentations used in this blog. It is a an informational blog only)

Getting Started with InsMark Training Video

Bob Ritter's Blog #3 identifying good prospects discarding bad ones image

Retirement planning is the #1 financial concern of most Americans.

Specific concerns are: Will I have enough to live the way I want? Am I saving enough? How can I tell? Where can I look for help?

Most of you are in a position to help those who are willing to be helped.

Have you ever thought about first asking a prospect to complete a one-minute survey on saving? Try adding the following query to your Client Fact Finder:

  • Check which of the following profiles best describes you:
    • ___ I have savings and investments. I find it easy to add regularly to savings and investments over extended periods.
    • ___ I have savings and investments that I can add to periodically.
    • ___ I have some savings and investments. I earn more than I need for necessities, but I’m not as diligent as I should be about saving any of the difference.
    • ___ I don’t save much, but I do have disposable income after purchasing necessities, although it usually ends up being spent on non-necessities.
    • ___ I don’t save very much because all my income is committed to necessities. I have little or no unsecured debt resulting from overspending.
    • ___ I’m not good at saving, and I have debt from spending more than I should.

Don’t you wish you knew which one applied to each new prospect before you spend a lot of time advising them? If you ask, you’ll know.

And to those of you who are “rescuers”, always remember that it is very difficult, if not impossible, to motivate someone at or near the bottom of the list to move consistently to a higher profile.

In any event, don’t waste time working with the bottom two. Maybe deal only with the top two.

InsMark’s Referral Resources
(Put our Illustration Experts to Work for Your Practice)

We created Referral Resources to deliver a “do-it-for-me” illustration service in a way that makes sense for your practice. You can utilize your choice of insurance company, there is no commission split, and you don’t have to change any current relationships. They are very familiar with running InsMark software.

Please mention my name when you talk to a Referral Resource as they have promised to take special care of my readers. My only request is this: if a Referral Resource helps you get the sale, place at least that case through them; otherwise, you will be taking unfair advantage of their generous offer to InsMark licensees.

Save time and get results with any InsMark illustration.  Contact:

 

More Recent Articles:

Blog #2: Tell Me What’s Wrong With It?

Blog #1: Anyone Want a Free Dog?

 

3 Reasons Why It’s Profitable For You To Share These
Blog Posts With Your Business Associates and
Professional Study Groups (i.e. “LinkedIn”)

 

Robert B. Ritter, Jr. Blog Archive